Who is Alterfin?
Alterfin is a Belgian social cooperative established in 1994 by NGOs (including 11.11.11, Vredeseilanden, Oxfam Wereldwinkels & Oxfam Solidariteit, SOS Faim) and ethical banks (including Triodos and HBK Spaarbank).
Alterfin’s mission is to improve the livelihoods of vulnerable communities by providing loans and non-financial support to Microfinance Institutions and Sustainable Smallholder Agriculture Organizations.
We focus on low- and middle-income countries in Africa, Latin America, and Asia. We invest in places where we can make a difference, particularly in areas where access to finance remains limited.
With the financial support of over 6,000 co-op members, we help more than 4.7 million families make a decent living, all while positively impacting our planet. Today, Alterfin has 70.5 million euros in capital and gathers 5,822 individual co-op members and 191 companies and organizations.
What can you learn?
SEA
Come up with creative and catchy ways to describe what Alterfin is, our impact, and our mission to boost our ad's effectiveness with Doo. coop.
Customer experience strategie
Help us design an effective flow that guides our visitors and prospects towards conversion and ultimately becoming new Alterfin co-op members.
Conversie optimalisatie & growth hacking
Analyze our top-performing website pages and content to identify opportunities for conversion optimization. Collaborate with the MarCom team to research and test your findings, ensuring continuous improvement and enhanced results.
Online Adverteren
Assist us in optimizing our Google and Meta ads with the support of Doo.coop. Analyze key trends and submit proposals for improvements based on your findings.
Email marketing
Update of Alterfin’s current templates and strategies. Assist in defining the best messages and content for our diverse audiences, set up campaigns, and monitor their results for continuous improvement.
SEO
Assist us in optimizing our Google and Meta ads with the support of Doo.coop. Analyze key trends and submit proposals for improvements based on your findings.
Marketing planning & creatie
Together with our Marketing and Communications (MarCom) team, you will create content to showcase Alterfin's impact on our target audience and expand our reach. This includes drafting social media posts and newsletter articles, conducting interviews, and translating English and/or French content into Dutch.
Concreet